Q: What’s included in “Email Marketing & CRM setup”? A: The foundation: CRM pipeline, forms, tagging/segmentation, automations, email templates, and basic reporting. The goal is to stop losing leads and build a predictable follow-up system.Q: Which tools do you work with? A: Depends on your stack and budget (HubSpot, MailerLite, Brevo, ActiveCampaign, etc.). The tool matters less than clean data structure and automations that match your sales process.Q: Do you set up lead capture from the website? A: Yes — forms, tracking, and routing into the CRM with tags. We also prevent “junk leads” by tightening form UX and adding qualification where needed.Q: What automations do you usually build first? A: Welcome/confirmation sequence, lead qualification and routing, follow-up reminders, and a simple nurture sequence for people who aren’t ready yet. Optional: reactivation campaigns for old leads.Q: Will this work with GDPR and consent rules? A: Yes, if implemented correctly: explicit consent where needed, clear purposes, double opt-in if appropriate, retention rules, and proper unsubscribes. We design the system to be compliant, not risky.Q: Can you connect CRM with n8n / Google Sheets / other tools? A: Yes. Common approach: CRM as the source of truth for leads, n8n for workflow automation, and Sheets for internal reporting or content ops — with controlled access to PII.Q: How do you measure email performance beyond open rates? A: Clicks, replies, bookings, pipeline movement, and revenue attribution where possible. Opens are increasingly unreliable — actions matter.