Dashboards that show what’s happening—leads, sales, content, and operations.
A measurement plan, clean tracking inputs (events/conversions if needed), dashboards that answer specific business questions, and a simple reporting cadence. The goal is decision support, not data decoration.
Depends on your stack: GA4 explorations, Looker Studio, or CRM dashboards. The priority is reliability and ease of use, not fancy tooling.
Leads by source, conversion rate (visit → inquiry), cost per lead (if running ads), lead quality signals, booking rate, and pipeline movement. Vanity metrics (views, likes) are secondary.
Yes. We can combine website events, form submissions, campaign UTMs, and CRM stages so you see what actually drives revenue — not just traffic.
Naming conventions, a stable event schema, filters, documented definitions, and change control. Most reporting breaks when people change tracking without updating the dashboard logic.
Yes, with realistic expectations. Consent reduces visibility, so we focus on the most reliable signals and build reporting that still works in EU conditions.
A working dashboard, KPI definitions, and a short “how to read it” guide so your team can use it without needing an analyst.
Dashboards that show what’s happening—leads, sales, content, and operations.
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