Q: What do you mean by AI content production? A: Using AI to generate or accelerate images and videos — and combining that with design direction so the output is on-brand, usable, and consistent, not random “AI art.”Q: When is AI a good fit vs traditional production? A: AI is great for concepting, rapid variations, campaign visuals, backgrounds, style explorations, and content volume. Traditional production wins when you need real people, real products, legal certainty, or precise brand accuracy.Q: Can AI-generated visuals match our brand consistently? A: Yes — if we define a style system: prompts, negative prompts, reference images, brand rules, and a review process. Consistency is a system problem, not a model problem.Q: Do you provide prompts and a workflow our team can reuse? A: Yes. You get a repeatable prompt kit, naming conventions, and a production workflow so you’re not dependent on “one person who knows the magic words.”Q: Can you generate video too, not only images? A: Yes, within realistic limits. AI video is powerful for short sequences, mood, concepts, and certain product/brand formats. For complex storytelling and exact control, we typically combine AI with traditional editing and motion design.Q: What about rights and commercial usage? A: We use commercially usable tools and keep the workflow documented. That said, AI licensing terms vary by tool, so we align the approach with your risk tolerance and usage needs.Q: How do you ensure quality and avoid “AI weirdness”? A: Tight prompts, controlled references, a review checklist (hands, logos, text, anatomy, artifacts), and post-production cleanup. AI output is a draft — final quality comes from direction and polish.